Mercedes-Benz of South Charlotte is part of the “Top Chef: The Tour” on April 22, 2010

Top Chef: The Tour

April 22, 2010 from 11:30 pm – 1:30 pm
Location: 300 S Tryon St, Charlotte, NC

Mercedes-Benz of South Charlotte is part of the “Top Chef: The Tour,” a 21-city tour, that for the first time ever expands to the Pacific Northwest with stops in Seattle, Washington and Portland, Oregon. Sponsored by Dial Nutriskin, the annual tour brings the Emmy and James Beard Award-winning, No. 1 food show on cable, “Top Chef,” to fans and foodies nationwide, beginning Wednesday, April 14th, with its first stop at Soulard Farmers Market in St. Louis, Missouri. This year’s tour will feature an updated, restaurant-style format with table seating for 64 guests, bringing fans a fuller, more enjoyable culinary experience as they interact with their favorite chef’testants.

For the second year in a row, the “Top Chef” tour truck will make its way to Churchill Downs for a two-day stop at the Kentucky Derby, in advance of NBC’s live coverage of the event on May 1.

“Bravo viewers like to truly engage in the shows they are passionate about,” said Ellen Stone, Senior Vice President, Marketing, Bravo. “With ‘Top Chef: The Tour,’ we are able to give our fans the hands-on experience with our chef’testants and the opportunity to finally judge and taste what they had only experienced by watching.” Visitors of “Top Chef: The Tour” will have the opportunity to meet and greet with “Top Chef” talent, sample food tastings, receive gourmet cooking tips, hear “Top Chef” show “secrets,” get chef’testant autographs.

“The ‘Top Chef’ tour has generated a tremendous response from fans and distribution partners nationwide. This year’s tour extends farther than ever before, with new, interactive ‘Top Chef’ elements, sponsorship opportunities and plenty of on-site action for consumers and affiliates to fully engage with their favorite food show on cable,” added Brian Hunt, Senior Vice President, Marketing and Sales Strategy, TV Networks Distribution, NBC Universal

Fans will be able to access and download their photos at www.BravoTV.com.

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